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welcome to Dotted Design

branding & web design to make your business thrive

We believe in simplicity, sophistication, and storytelling to connect with your ideal audience.

 
 
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build a brand

It's not just a logo: build a professional visual brand identity that is uniquely yours & your customers will adore.

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love your website

Get your virtual home in tip-top shape with a WordPress or Squarespace site that is beautiful — and functional.

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relish the details

Need a fresh design for your packaging, collateral, business cards, press kit, or the likes? Right this way, please.

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our work

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“Working with Laura has truly been a dream come true! I have never worked with a graphic designer who so deeply gets what we want to express through our packaging, understands our brand style at its core and produces jaw-dropping designs!”
Lisa Stoy, Green Girl Bakeshop

 
 
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Meet the designer

I’m Laura, and I can’t wait to help you feel proud of your brand and website.

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Are you lost planning your website content?

Never fear: the Website Content Planner is here! And it’s free. 

Pop in your email and we’ll send it right over!

dotted design free download website planner
 
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The Learning Library

Featured
How to plan your website content
Where to begin when designing your brand
15 questions to answer before designing your brand identity.

Instagram Fun

I don’t know if Monogram Monday is a thing, but this mark deserves to be showcased! Today I’m getting my week going with working on a brand build out (designing additional logo versions, creating a color palette, building a font system), the Shop pages of an ecomm site, and editing some business cards. What’s on your agenda?
I don’t know about you, but this is a reminder I need once in awhile! This week was packed with client work, an awesome social media strategy workshop last night at @thethirdbranch with inspiring local women business owners, and I'm feeling like I have so many ideas brewing. ▫️ Besides my business, I also want to bake those healthy muffins for my son, watch Netflix with my husband on a Saturday night, grab wine with friends...so how do I make it ALL a priority? No answers here, but knowing that having defined goals and making thoughtful and strategic decisions will help me know what I need to do. ▫️PS Have you ever done your own business retreat? I've always wanted to take a whole Saturday away to set goals and take action on my *own* business for once...any tips or suggestions for this welcome!
A little #tbt to this lovely logo set: sophisticated meets geometric. There’s never just one single mark that works for a brand—it’s all about the system ☑️
How does your website look on mobile? If you haven’t checked, you should! You want to make sure everything flows well, there aren’t icons that are suddenly enormous in the display (might need some code magic to control that 😉), and photos look good. If you know lots of your site visitors are viewing on mobile, this is a key check. .. PS I’m doing a little day-in-the-life series in Stories today—you should follow along if you’re into that sort of thing. 👩🏻‍💻
What a week. Tomorrow is my son’s 2nd birthday (somehow both the shortest and longest two years of my life, ha!) so I’m powering through the day to get to the celebrating this weekend🧁 .. What are you doing to recharge this weekend? Perhaps wine like this icon? 😉
Building out brands has got to be one of the most fun parts of a project. There’s no single logo layout that works perfectly in every brand scenario, so having an arsenal of alternate logo versions and complementary marks is a must (plus, it’s fun!). . My clients have told me that using visuals (like this stamp mock-up) to help them envision how their logo would look in action is what sold them on a given concept. Have you thought about how your logo looks in all the different places you’ll use it?